Resources Library by ANA

12 steps to be GDPR fit (Part 1)

Only one year left before Europe's General Data Protection Regulations comes into force. This massive legislation address all organisations collecting and using personal data originating from the EU. With fines of up to 4% of annual global turnover...

Catalogue: Webinars 2017

Author: Kim Smouter-Umans

December 28, 2017

1992: Its effects on European and global marketing

The authors feel that the 1992 Single European Act is likely to bring about the most fundamental changes in European business ever seen. The paper examines awareness, attitudes and action being taken or intended to be taken by market research...

Catalogue: Seminar 1988: International Marketing Reserarch

Authors: Roger Sargood, Malcom R. Mather

June 15, 1988

The contribution survey research can make to the decision-making process

The following paper reports on a dialogue held between the President of the German Constitutional Court and the author. This dialogue was set in motion indirectly by an article the author published in 1979 in the Frankfurter Allgemeine Zeitung about...

Catalogue: ESOMAR Congress 1983: Demonstrating The Contribution Of Research

Author: Elisabeth Noelle-Neumann

Company: Institut für Demoskopie Allensbach GmbH

June 15, 1983

The contribution survey research can make to the decision-making process (German)

The following paper reports on a dialogue held between the President of the German Constitutional Court and the author. This dialogue was set in motion indirectly by an article the author published in 1979 in the Frankfurter Allgemeine Zeitung about...

Catalogue: ESOMAR Congress 1983: Demonstrating The Contribution Of Research

Author: Elisabeth Noelle-Neumann

Company: Institut für Demoskopie Allensbach GmbH

June 15, 1983

The concept of the free flow of medicinal products in the EEC

The free flow of goods is one of the principal objectives of the EEC Treary. In the case of the pharmaceutical industry, the implications of this concept continue to be influenced by member States' national politics and the fact that every facet of...

Catalogue: Seminar 1979: The Changing Environment For Pharmaceutical Marketing

Author: E. Marsh

June 15, 1979

Veterinary legislation and new products

For a very long time the introduction of veterinary pharmaceutical specialities has not posed great problems for the manufacturers at least not in the European market. Nevertheless many amongst them have devoted themselves to detailed preliminary...

Catalogue: Seminar 1976: The Future Of The Animal Health Care Market

Author: J. P. Willemart

November 24, 1976

ECC veterinary legislation

The outlines of those veterinary preventive measures which have to he practised in relation to modern industrialised animal production are given, with a special emphasis on the protection of domestic animals against specific pathogenic agents and the...

Catalogue: Seminar 1976: The Future Of The Animal Health Care Market

Author: Hans J. Bendixen

November 24, 1976

Juridical and institutional marketing framework

In addition to this survey on legal regulations for advertising, the marketing concept is relatively a new branch in Yugoslavia and therefore there are still not any special legal regulations neither for the advertising nor for other respective...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning

Author: Julije Drasinover

June 15, 1973