You searched for: "*"

The results has been filter on Authors containing Colin Day.
ANA has found 3 results for you, in 322 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

The psychology of radio listening

The paper describes a comprehensive programme of research to explore the psychology of radio listening and its subsequent and potential uses. It is possibly the first study anywhere to explore comprehensively the integrated communication processes of...

Catalogue: ESOMAR Congress 1983: Demonstrating The Contribution Of Research
Authors: Colin Day, Carole Wilkins, Tony Twyman, Graham Woodham
June 15, 1983
×

Citation

Day, Wilkins, Twyman and Woodham (1983a, June 15). The psychology of radio listening. ANA - ESOMAR. Retrieved April 16, 2024, from


https://ana.esomar.org/documents/the-psychology-of-radio-listening


Research papers

Direct access panel

This paper highlights the lack of attention that has been given to the interviewing process for the past two decades; and describes the kind of problems that arise continually under current interviewing procedures. The results of a survey of...

Catalogue: ESOMAR Congress 1980: Taking Stock
Authors: John Clemens, Colin Day, Debbie Walter
Company: Marplan Forschungsgesellschaft mbH
September 1, 1980
×

Citation

Clemens, Day and Walter (1980a, September 01). Direct access panel . ANA - ESOMAR. Retrieved April 16, 2024, from


https://ana.esomar.org/documents/direct-access-panel-


Research papers

Building a radio audience

This paper describes how Capital Radio and Marplan worked together to use research to build an audience. From the start Marplan worked alongside the key executives at Capital, discussing, interpreting and making decisions based on the findings. Two...

Catalogue: ESOMAR Congress 1977: Research For Decision Making
Authors: Colin Day, Chris Friend, John Clemens
August 28, 1977
×

Citation

Day, Friend and Clemens (1977a, August 28). Building a radio audience. ANA - ESOMAR. Retrieved April 16, 2024, from


https://ana.esomar.org/documents/building-a-radio-audience