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Research papers

Face to face but not eye to eye

The respondent of yesterday answered the phone, gave their time, and we were grateful. Today's panellist is paid for their views and we often mistrust their motives and data. What of tomorrow's respondent? They will be on a mobile device that is...

Catalogue: Congress 2015: Revelations
Authors: Pete Cape, Andrew Moffatt
Company: Research Now SSI
October 1, 2015
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Citation

Cape and Moffatt (2015a, October 01). Face to face but not eye to eye. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/face-to-face-but-not-eye-to-eye


Research papers

Are you paying attention?

Mobile devices have opened up market research opportunities. Yet, the anywhere, anytime aspects of mobile data collection can affect research quality with additional distractions and loss of attentiveness. This paper supports a current multi-cell...

Catalogue: Latin America 2015: Carnival of Insights
Authors: Sherri Stevens, Stefan Kuegler, Jorge Alagon, Efrain Ribeiro
Companies: KANTAR TNS Malaysia, Kantar
June 15, 2015
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Citation

Stevens, Kuegler, Alagon and Ribeiro (2015a, June 15). Are you paying attention?. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/are-you-paying-attention-


Research papers

Do rotten apples spoil the whole barrel?

This paper will examine the nature and probable causes of inattentive or fraudulent respondent behaviour. As researchers, we are constantly aware of the kinds of errors and biases that threaten the reliability and validity of our studies at every...

Catalogue: Panel Research 2007
Authors: Liesbeth Nekkers, Robert van Ossenbruggen, Lex van Meurs
Company: GfK
October 28, 2007
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Citation

Nekkers, van Ossenbruggen and van Meurs (2007a, October 28). Do rotten apples spoil the whole barrel?. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/do-rotten-apples-spoil-the-whole-barrel-