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Research reports

Global Market Research 2022

The Global Market Research 2022 report reviews the size and performance of the data, analytics and market research industry using data collected by national research associations, leading companies, independent analysts, and ESOMAR representatives...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 19, 2022

Research reports

Global Prices Study 2021

For both suppliers and buyers of market research, the ESOMAR Global Prices Study is an essential element of any reference library. Its unique content provides an exclusive insight into how research pricing has adapted to the ever-increasing...

Catalogue: ESOMAR Global Prices Study
Author: ESOMAR B.V.
September 24, 2021

Research reports

Global Prices Study 2018

The ESOMAR Global Prices Study is run every two years and provides insights into the price of research around the world. For example, the differences in pricing that exist between countries, between types of projects, and over time. This iteration of...

Catalogue: ESOMAR Global Prices Study
Author: ESOMAR B.V.
September 20, 2018

Research reports

Global Market Research 2018

Despite popular suggestions or forecasts that the research profession was/is in decline, this report shows that our industry recorded continued growth in 2017, following the turnaround shown in 2015. In contrast with last year, not all regions show...

Catalogue: Global Market Research
Author: ESOMAR B.V.
June 15, 2018

Research reports

Global Prices Study 2016

The Global Prices Study 2016 is based on a set of dummy projects for which participating agencies prepare bids. The bids were submitted in response to a set of seven market research projects: six consumer research projects (four quantitative, one...

Catalogue: ESOMAR Global Prices Study
Author: ESOMAR B.V.
September 20, 2016

Research reports

Global Prices Study 2014

The Global Prices Study 2014 is based on a set of dummy projects for which participating agencies prepare bids. The bids were submitted in response to a set of seven market research projects: six consumer research projects (four quantitative, one...

Catalogue: ESOMAR Global Prices Study
Author: ESOMAR B.V.
June 12, 2014

Research reports

Answers to contemporary market research questions

ESOMAR felt that the time was right to produce a new guide to market research. The book was conceived not as a definitive encyclopaedia of research, but rather as a series of provocative questions that researchers could and should ask themselves when...

Catalogue: ESOMAR Publications
Authors: ESOMAR B.V., Ray Poynter, Sue York
March 1, 2014

Research reports

Global Prices Study 2012

Global Prices Study 2012 is an essential element of any reference library, on the supplier or the buyer side, as a guide to the planning and purchasing of market research. This comparative analysis of the relative pricing of different types of...

Catalogue: ESOMAR Global Prices Study
Author: ESOMAR B.V.
October 11, 2012

Research reports

Global Market Research 2010

The 22nd annual industry study undertaken by ESOMAR in cooperation with KPMG Advisory. It provides a comprehensive and authoritative view on the state of the market and offers an opportunity to explore the impact that 2009’s unprecedented market...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 13, 2010