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Research papers

Use of multiple technology platforms in consumer panels

Today, the traditional pen and paper method of data collection in consumer panels faces many problems.The paper describes how to use technology to cope with these problems. New technology can be used in improving the quality of data, speeding up the...

Catalogue: ESOMAR Panel Research Conference 2005
Author: Dinko Svetopetric
Company: GfK
April 17, 2005
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Citation

Svetopetric, D. (2005a, April 17). Use of multiple technology platforms in consumer panels. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/use-of-multiple-technology-platforms-in-consumer-panels


Research papers

To build, or not to build? That is the question

After approximately a decade of evolution, the Internet has become an integral part of most people's lives. As a result, online market research has seen a substantial increase in market acceptance among businesses and the general public. At the heart...

Catalogue: ESOMAR Panel Research Conference 2005
Authors: Alex Gofman, Roseanne Luth
Companies: Luth Research, Moskowitz Jacobs Inc.
April 17, 2005
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Citation

Gofman and Luth (2005a, April 17). To build, or not to build? That is the question. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/to-build-or-not-to-build-that-is-the-question


Research papers

Understanding the dynamics of quantity and quality of response in consumer online research

This paper explores the dynamics of online panel response behavior in terms of both quality and quantity.The result is a set of learnings on ways in which panel usage, management and recruitment can be optimized to produce a high quality experience...

Catalogue: ESOMAR Panel Research Conference 2005
Authors: Paul Oosterveld, Kyle Derr, Michael Foley
April 17, 2005
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Citation

Oosterveld, Derr and Foley (2005a, April 17). Understanding the dynamics of quantity and quality of response in consumer online research. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/understanding-the-dynamics-of-quantity-and-quality-of-response-in-consumer-online-research


Research papers

Panel proliferation and quality concerns

One concern of research users is the possible 'professionalisation' of respondents. Respondents may participate in more than one access panel because they like filling out questionnaires, collecting rewards, or keeping abreast of the surveys of the...

Catalogue: ESOMAR Panel Research Conference 2005
Author: John H. Faasse
April 17, 2005
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Citation

Faasse, J. H. (2005a, April 17). Panel proliferation and quality concerns. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/panel-proliferation-and-quality-concerns


Research papers

Data convergence

The key focus of this paper is to outline how different market research disciplines are starting to converge and how the consumer panel is particularly at the heart of this process, reaching this position because of its ability to offer both...

Catalogue: ESOMAR Panel Research Conference 2005
Authors: Andrew Czarnowski, Judith Passingham
Company: KANTAR TNS Malaysia
April 17, 2005
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Citation

Czarnowski and Passingham (2005a, April 17). Data convergence. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/data-convergence


Research papers

The relevance of quality standards for international online access panels

Early initiatives of many industry bodies (ESOMAR, MRS, ADM, SYNTEC, MOA) have proactively taken initiatives to formulate guidelines for online research. However, as the industry was then still learning how to conduct an online survey, relevant...

Catalogue: ESOMAR Panel Research Conference 2005
Author: A. J. Olivier
April 17, 2005
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Citation

Olivier, A. J. (2005a, April 17). The relevance of quality standards for international online access panels. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/the-relevance-of-quality-standards-for-international-online-access-panels


Magazines

Research World (January 2005)

Our mission will remain to keep on improving in our work and to continue to improve. Always better. Making the difference. That includes 2005 as well. We will continue to raise issues that help to shape the discussions about, and the reputation of...

Catalogue: Research World 2005
Author: ESOMAR B.V.
January 1, 2005
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Citation

B.V., E. (2005a, January 01). Research World (January 2005). ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/research-world-january-2005-


Magazines

Research World (October 2004)

Professionals estimate that, by now, over 80% of Internet research is done by using panels, about 10% is done through pop-up surveys and 10% by other methodologies. Considering its increasing significance, it is of vital importance to both users of...

Catalogue: Research World 2004
Author: ESOMAR B.V.
October 1, 2004
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Citation

B.V., E. (2004a, October 01). Research World (October 2004). ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/research-world-october-2004-


Research papers

Walking the path

At the ARF/ESOMAR WAM Conference 2002, Initiative Media and MIT introduced the expression as a conceptual model of understanding the complex relationship between advertising message delivery, media channels, and audience engagement. In a dynamic...

Catalogue: ESOMAR/ARF WAM Conference 2003: Television
Authors: Alex Chisholm, David Ernst, Stacey Lynn Koerner, Henry Jenkins, Sangita Shresthova, Brian Theisen
June 17, 2003
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Citation

Chisholm et al. (2003a, June 17). Walking the path . ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/walking-the-path-