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Webinars

Complementing NPS Surveys with Online Reviews

Why only survey when you can also leverage online reviews? Online reviews, for example from Amazon, Google Maps or Apple Play Store, can be a great complementary source of customer feedback to get a more complete picture of what your customers...

Catalogue: Webinars 2021
Authors: Jan Rutenberg, Pascal de Buren
Companies: Caplena, Tegut
October 13, 2021
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Citation

Rutenberg and de Buren (2021a, October 13). Complementing NPS Surveys with Online Reviews. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/complementing-nps-surveys-with-online-reviews


Webinars

Transforming Trend Reporting and Foresight into Science

Nextatlas and Mondelez transformed foresight from best guess and periodic reports to real science accessible in real-time using Artificial Intelligence, Big Data from multiple social media sources, and precise algorithms.This helped Mondelez to make...

Catalogue: Webinars 2021
Authors: Mario Coletti, Serhiy Kalinovsky
Companies: iCoolhunt ? Nextatlas, Mondelez International
October 13, 2021
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Citation

Coletti and Kalinovsky (2021a, October 13). Transforming Trend Reporting and Foresight into Science. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/transforming-trend-reporting-and-foresight-into-science


Webinars

Connecting the data dots to eliminate your consumer blind spots

How connected data can unlock contextual understanding of your brand?s target audiences.Your audience is leaving vast amounts of data in its wake, but it is often fragmented and inaccessible due to various regulations, trends and challenges in the...

Catalogue: Webinars 2021
Author: Oscar Carlsson
Company: Cint AB
October 12, 2021
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Citation

Carlsson, O. (2021a, October 12). Connecting the data dots to eliminate your consumer blind spots. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/connecting-the-data-dots-to-eliminate-your-consumer-blind-spots


Webinars

Fan Love - understanding the modern sporting spectator

In this presentation you will learn how to use AI to deep dive into niche cohorts such as the sporting aficionado. Attendees will learn some of the attitudes, needs, behaviours and concerns that drive certain groups, with real-world case studies from...

Catalogue: Webinars 2021
Authors: Anurag Banerjee, Frisco Chau
Companies: Quilt.AI, M&C Saatchi Group
October 4, 2021
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Citation

Banerjee and Chau (2021a, October 04). Fan Love - understanding the modern sporting spectator. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/fan-love---understanding-the-modern-sporting-spectator


Webinars

How to optimize and scale research operations to make winning decisions

Join this webinar for tips & tricks on integrating research processes and modern research methodologies with best-practice knowledge management capabilities.Markets keep changing, competitors multiplying, and new innovations can become...

Catalogue: Webinars 2021
Authors: Tim Burge, Erick Morales Donde
Companies: Market Logic Software, ZappiStore
October 1, 2021
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Citation

Burge and Morales Donde (2021a, October 01). How to optimize and scale research operations to make winning decisions. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/how-to-optimize-and-scale-research-operations-to-make-winning-decisions


Webinars

Electric Vehicles; what do consumers really think? An in depth look at the changing vehicle narrative

Quilt.AI presents a new view on the electric vehicle movement based on internet grounded data and consumer insight. Beyond electric vehicles, attendees will learn how to use the internet to derive consumer insight, and get to the bottom of what is on...

Catalogue: Webinars 2021
Author: Anurag Banerjee
Company: Quilt.AI
October 1, 2021
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Citation

Banerjee, A. (2021a, October 01). Electric Vehicles; what do consumers really think? An in depth look at the changing vehicle narrative. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/electric-vehicles-what-do-consumers-really-think-an-in-depth-look-at-the-changing-vehicle-narrative


Webinars

Best practices: Creating a safe and comfortable online research environment

Online qual continues to demonstrate great versatility and now more than ever, researchers have the freedom to consider whether in-person or online will be best for the project at hand. Online environments lend themselves to many unique advantages...

Catalogue: Webinars 2021
Author: Laura Pulito
Company: Recollective
October 1, 2021
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Citation

Pulito, L. (2021a, October 01). Best practices: Creating a safe and comfortable online research environment. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/best-practices-creating-a-safe-and-comfortable-online-research-environment


Webinars

Unlocking the Power of Secondary Data

The biggest recent development in the market research/insights profession is the explosion of secondary data resources.Companies today have more data than ever, from traditional syndicated studies to government databases to vast digital data...

Catalogue: Webinars 2021
Authors: Stephen Kraus, Paul Hunter
Company: ESOMAR
September 15, 2021
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Citation

Kraus and Hunter (2021a, September 15). Unlocking the Power of Secondary Data. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/unlocking-the-power-of-secondary-data


Webinars

Drive growth with insights-driven decisions at scale

A company?s future growth depends on how business and insights teams build capabilities to make winning decisions. In this webinar, you?ll hear a perspective on how technology can enable insights-driven decision making at scale, while building an...

Catalogue: Webinars 2021
Author: Tim Burke
Company: Market Logic Software
September 2, 2021
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Citation

Burke, T. (2021a, September 02). Drive growth with insights-driven decisions at scale. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/drive-growth-with-insights-driven-decisions-at-scale