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Webinars

From Story to Glory

ESOMAR has joined with our education partner, the Market Research Institute International at the University of Georgia Center for Continuing Education, to deliver a series of education-oriented webinars on some of the most...

Catalogue: Webinars 2020
Authors: Jeffrey Henning, Angela Canin, Reg Baker
April 8, 2020
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Citation

Henning, Canin and Baker (2020a, April 08). From Story to Glory. ANA - ESOMAR. Retrieved October 12, 2024, from


https://ana.esomar.org/documents/from-story-to-glory


Webinars

Get seen when nobody's really looking: How to write effectively in the low attention era

We all produce written content. And we all want our writing to be noticed, engaged with and acted upon. However, your audiences are time-poor and have lower attention spans than ever. This means your content is permanently walking a tightrope of...

Catalogue: Webinars 2020
Authors: Jack Miles, Angela Canin
Company: Northstar Research
February 17, 2020
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Citation

Miles and Canin (2020a, February 17). Get seen when nobody's really looking: How to write effectively in the low attention era. ANA - ESOMAR. Retrieved October 12, 2024, from


https://ana.esomar.org/documents/get-seen-when-nobody-s-really-looking-how-to-write-effectively-in-the-low-attention-era


Webinars

Why big consulting is eating market research's lunch

Many researchers from brands have had consulting firms like McKinsey, Bain, and BCG come into their organizations to do projects that the research department could have done for a fraction of the cost. Similarly, many researchers from agencies have...

Catalogue: Webinars 2019
Authors: Alex Gelman, Steliana Ifrim
October 1, 2019
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Citation

Gelman and Ifrim (2019a, October 01). Why big consulting is eating market research's lunch. ANA - ESOMAR. Retrieved October 12, 2024, from


https://ana.esomar.org/documents/why-big-consulting-is-eating-market-research-s-lunch


Webinars

Identifying fraudulent research participants in online surveys

With every quantitative market research study, data quality is critical. Researchers can now be confident that their quality checks are effective, with the validation of different steps that allow the identification and elimination of...

Catalogue: Webinars 2017
Authors: Leila Arroum, Adrian Becker
Company: Research Now SSI
December 28, 2017
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Citation

Arroum and Becker (2017a, December 28). Identifying fraudulent research participants in online surveys . ANA - ESOMAR. Retrieved October 12, 2024, from


https://ana.esomar.org/documents/identifying-fraudulent-research-participants-in-online-surveys-


Webinars

Five things you (really) need to know about insights marketing

Take advantage of the world's leading expert in insights marketing to find out precisely what it takes to raise your profile, create a distinctive brand, tell motivating stories and get the most from your budget.

Catalogue: Webinars 2016
Author: Lucy Davison
June 15, 2017
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Citation

Davison, L. (2017a, June 15). Five things you (really) need to know about insights marketing. ANA - ESOMAR. Retrieved October 12, 2024, from


https://ana.esomar.org/documents/five-things-you-really-need-to-know-about-insights-marketing


Webinars

Top tips to minimise survey fatigue

In this short webinar, Miguel Ramos, Subject Matter Expert, Confirmit, will be sharing top tips to consider when designing an engaging survey. Miguel will talk about the following topics:-Best practices for survey invitations and reminders-Preloading...

Catalogue: Webinars 2016
Author: Miguel Ramos
June 15, 2016
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Citation

Ramos, M. (2016a, June 15). Top tips to minimise survey fatigue. ANA - ESOMAR. Retrieved October 12, 2024, from


https://ana.esomar.org/documents/top-tips-to-minimise-survey-fatigue