Advanced search

Close

Search across

All documents

Research Papers

Research Reports

Webinars

Videos

Search by

Title

Content

Summary

Authors

Catalogues

Find results that have:

The exact phrase

All these words

Any of the words

None of the words

Search per date:

Month

January

January
February
March
April
May
June
July
August
September
October
November
December

Year

1947

2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
2008
2007
2006
2005
2004
2003
2002
2001
2000
1999
1998
1997
1996
1995
1994
1993
1992
1991
1990
1989
1988
1987
1986
1985
1984
1983
1982
1981
1980
1979
1978
1977
1976
1975
1974
1973
1972
1971
1970
1969
1968
1967
1966
1965
1964
1963
1962
1961
1960
1959
1958
1957
1956
1955
1954
1953
1952
1951
1950
1949
1948
1947

To

Month

September

January
February
March
April
May
June
July
August
September
October
November
December

Year

2024

2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
2008
2007
2006
2005
2004
2003
2002
2001
2000
1999
1998
1997
1996
1995
1994
1993
1992
1991
1990
1989
1988
1987
1986
1985
1984
1983
1982
1981
1980
1979
1978
1977
1976
1975
1974
1973
1972
1971
1970
1969
1968
1967
1966
1965
1964
1963
1962
1961
1960
1959
1958
1957
1956
1955
1954
1953
1952
1951
1950
1949
1948
1947

You searched for: ""

The results has been filter on Authors containing Radhecka Roy.
ANA has found 7 results for you, in 194 ms. Currently showing results 1 to 7.
Didn’t find what you were looking for? Try the Advanced Search!

Sort by:

Research papers

The inspiration ecosystem

Unilever wished to invest in Comfort, the flagship fabric conditioner brand, to build a strong fragrance property. Ipsos UU partnered with Unilever on a unique NextGen Qual pilot that helped leveraging from across a variety of data and insight...

Catalogue: Big Data World 2016: Understanding People Through Smart Data

Authors: Ratna Pratik Thakar, Radhecka Roy

Company: Ipsos MRBI

June 15, 2016

Videos

The inspiration ecosystem

Unilever wished to invest in Comfort, the flagship fabric conditioner brand, to build a strong fragrance property. Ipsos UU partnered with Unilever on a unique NextGen Qual pilot that helped leveraging from across a variety of data and insight...

Catalogue: Big Data World 2016: Understanding People Through Smart Data

Authors: Radhecka Roy, Ratna Pratik Thakar

Company: Ipsos MRBI

June 15, 2016

Research papers

A new MR mix for the new age information ecosystem

This session presents a compelling case for reinventing market research content to be in tune with a world where consumers are constantly expressing their preferences and opinions through a myriad ways where marketers are capturing so much of...

Catalogue: Congress 2013: Think Big

Authors: Radhecka Roy, Sunita Venkataraman

Company: KANTAR TNS Malaysia

September 26, 2013

Videos

A new MR mix for the new age information ecosystem

This session presents a compelling case for reinventing market research content to be in tune with a world where consumers are constantly expressing their preferences and opinions through a myriad waysâwhere marketers are capturing so much of...

Catalogue: Congress 2013: Think Big

Authors: Radhecka Roy, Sunita Venkataraman

Company: KANTAR TNS Malaysia

June 15, 2013

Research papers

Creating value

This case study identifies issues for global marketers to consider in addressing emerging markets like Indonesia, particularly relevant for categories where, while most intend to acquire, few see the need to act immediately. Intel spotted an...

Catalogue: Asia Pacific 2012: Asia Kaleidoscope

Authors: Radhecka Roy, Sunita Venkataraman

Company: Ipsos MRBI

April 17, 2012

Research papers

Me-Dia or You_Dia?

Everybody is talking about us could well be the song for new media! With explosion of new media options notably online media there has been a general feeling of optimism and opportunism when one looks at the concept of new media. But decisions have...

Catalogue: Asia Pacific 2008

Authors: Duncan Dodds, John Coll, Radhecka Roy

Company: Ipsos MRBI

April 9, 2008

Research papers

DoQu-dramas!

This paper is based on feedback from scientifically selected user groups to assess a Doqu-Drama against a regular PowerPoint presentation for impact on retention and recall, assimilation of consumer insights and better application of research...

Catalogue: Qualitative 2006

Authors: Caz Tebbutt Dennis, Radhecka Roy

Company: Tebbutt Research

October 8, 2006

Log in to your MyESOMAR account

January

1947

September

2024

You searched for: ""

Research papers

The inspiration ecosystem

Unilever wished to invest in Comfort, the flagship fabric conditioner brand, to build a strong fragrance property. Ipsos UU partnered with Unilever on a unique NextGen Qual pilot that helped leveraging from across a variety of data and insight...

Catalogue: Big Data World 2016: Understanding People Through Smart Data

Authors: Ratna Pratik Thakar, Radhecka Roy

Company: Ipsos MRBI

June 15, 2016

Citation

Videos

The inspiration ecosystem

Unilever wished to invest in Comfort, the flagship fabric conditioner brand, to build a strong fragrance property. Ipsos UU partnered with Unilever on a unique NextGen Qual pilot that helped leveraging from across a variety of data and insight...

Catalogue: Big Data World 2016: Understanding People Through Smart Data

Authors: Radhecka Roy, Ratna Pratik Thakar

Company: Ipsos MRBI

June 15, 2016

Citation

Research papers

A new MR mix for the new age information ecosystem

This session presents a compelling case for reinventing market research content to be in tune with a world where consumers are constantly expressing their preferences and opinions through a myriad ways where marketers are capturing so much of...

Catalogue: Congress 2013: Think Big

Authors: Radhecka Roy, Sunita Venkataraman

Company: KANTAR TNS Malaysia

September 26, 2013

Citation

Videos

A new MR mix for the new age information ecosystem

This session presents a compelling case for reinventing market research content to be in tune with a world where consumers are constantly expressing their preferences and opinions through a myriad waysâwhere marketers are capturing so much of...

Catalogue: Congress 2013: Think Big

Authors: Radhecka Roy, Sunita Venkataraman

Company: KANTAR TNS Malaysia

June 15, 2013

Citation

Research papers

Creating value

This case study identifies issues for global marketers to consider in addressing emerging markets like Indonesia, particularly relevant for categories where, while most intend to acquire, few see the need to act immediately. Intel spotted an...

Catalogue: Asia Pacific 2012: Asia Kaleidoscope

Authors: Radhecka Roy, Sunita Venkataraman

Company: Ipsos MRBI

April 17, 2012

Citation

Research papers

Me-Dia or You_Dia?

Everybody is talking about us could well be the song for new media! With explosion of new media options notably online media there has been a general feeling of optimism and opportunism when one looks at the concept of new media. But decisions have...

Catalogue: Asia Pacific 2008

Authors: Duncan Dodds, John Coll, Radhecka Roy

Company: Ipsos MRBI

April 9, 2008

Citation

Research papers

DoQu-dramas!

This paper is based on feedback from scientifically selected user groups to assess a Doqu-Drama against a regular PowerPoint presentation for impact on retention and recall, assimilation of consumer insights and better application of research...

Catalogue: Qualitative 2006

Authors: Caz Tebbutt Dennis, Radhecka Roy

Company: Tebbutt Research

October 8, 2006

Citation

This session presents a compelling case for reinventing market research content to be in tune with a world where consumers are constantly expressing their preferences and opinions through a myriad waysâwhere marketers are capturing so much of...