You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Tags containing Lifestyle Study.
ANA has found 60 results for you, in 138 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

A radical approach to life style research in the definition of new publications and mass communication

This paper shows how a radically new approach to life style research can lead us to more effective and persuasive mass communications, and how to detect what kind of new publications will be viable and of high vitality.

Catalogue: Seminar 1974: Editorial Research In The Publishing Industry
Authors: Michaël Burke, Bernard Cathelat
June 15, 1974

Research papers

The mass media and social change

Since 1972, the Center of Advanced Communications of Havas Conseil France has been leading theoretical and experimental researches on life style factors whose influence can be noticed on the evolution of our society, our motivations and our...

Catalogue: Seminar 1974: Editorial Research In The Publishing Industry
Authors: Bernard Cathelat, Mike Burke
June 15, 1974

Research papers

Housing and life style

This paper is a study of the people who, in this country, live in two distinct forms of housing: the owner occupier and the council tenant. It examines the differences between these two groups in terms of their demographics, their education, their...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Author: Annette Horne
September 1, 1973

Research papers

From purchasing and consuming habits to basic underlying attitudes

Consequently, it is in order to offer the Marketing man better criteria for the definition and the recognition of a target group that various surveys have described readers, radio listeners, TV-viewers: - according to their main interests or...

Catalogue: Seminar 1973: From Market Research To Advertising Strategy And Vice-Versa
Author: Jean Quatresooz
June 15, 1973

Research papers

The motorist and his car

The importance of understanding the motorist's mentality, and how his mentality is changing, should be obvious in the areas indicated below. The degree to which a motorist willingly and enthusiastically accepts a car as an exciting and enjoyable part...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Author: Mark R. C. Lovell
June 15, 1973

Research reports

Qualitative research on a new soft drink- 'Rio' for Charles Baker, Black & Gross Ltd.

This research was specifically designed to assist decision-making as to the positioning and treatment of the product in themarket. Information was also sought on consumer imagery of Rioin an absolute and comparative sense, and the significance of...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
March 11, 1973