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Webinars

Insights from the Users & Buyers Global Study 2021

The 2021 Users and Buyers Global Study recognizes the fundamentally important role that brand-owners play in determining the shape and structure of our profession. This is the first in what we hope will become an annual monitor study. This research...

Catalogue: Webinars 2021
Authors: Kajoli Tankha, Ray Poynter, Stephen Kraus
Companies: The Future Place, Microsoft
August 26, 2021
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Citation

Tankha, Poynter and Kraus (2021a, August 26). Insights from the Users & Buyers Global Study 2021. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/insights-from-the-users-buyers-global-study-2021


Webinars

Members-only Summer Roundtable: Client-side Chat

In September of 2020 and again in March of this year, ESOMAR joined forces with around two dozen associations worldwide to conduct a global survey of client-side researchers. Its purpose was to improve our understanding of changes in the way brands...

Catalogue: Webinars 2021
Authors: Reg Baker, Michelle Gansle, Barry Jennings, Nicole Umana
Companies: ESOMAR, McDonald's Corporation, Microsoft, Mars Wrigley
August 5, 2021
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Citation

Baker, Gansle, Jennings and Umana (2021a, August 05). Members-only Summer Roundtable: Client-side Chat. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/members-only-summer-roundtable-client-side-chat