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Webinars

Best of ESOMAR Italy: Understanding consumers in the current technoculture

BEST OF ESOMAR ITALY 2021Understanding consumers in current technoculturewith the support of the Department of Economics and Management SciencesUniversità Cattolica del Sacro Cuoreand ASSIRM (Italian Association of Market Research...

Catalogue: Webinars 2021
Authors: Kristin Luck, Giulia Fabrizi, Alberto Stracuzzi, Piergiorgio Rossi, Mario Dughi, Leanne Tomasevic, Grant Feller, David Evans, Robert V. Kozinets, Rossella Gambetti, Silvia Biraghi, Angela Beccanulli, Fabio Delton, Maria Ryzhikova, Elisa Ventrici, Stefania Boleso
May 21, 2021
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Citation

Luck et al. (2021a, May 21). Best of ESOMAR Italy: Understanding consumers in the current technoculture. ANA - ESOMAR. Retrieved July 15, 2026, from


https://ana.esomar.org/documents/best-of-esomar-italy-understanding-consumers-in-the-current-technoculture


Videos

The power of bad

Do we really remember the times we felt good more evocatively than the moments where we struggled? It's a question that goes to the heart of research and insight. Are we more likely to act on bad news or good? And if it's the former, how can we frame...

Catalogue: Insights Festival 2020
Authors: Leanne Tomasevic, Grant Feller
Companies: GF-Media, Truth Consulting
September 16, 2020
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Citation

Tomasevic and Feller (2020a, September 16). The power of bad. ANA - ESOMAR. Retrieved July 15, 2026, from


https://ana.esomar.org/documents/the-power-of-bad


Research papers

The power of bad

Do we really remember the times we felt good more evocatively than the moments where we struggled? It's a question that goes to the heart of research and insight. Are we more likely to act on bad news or good? And if it's the former, how can we frame...

Catalogue: Insights Festival 2020
Authors: Grant Feller, Leanne Tomasevic
Companies: GF-Media, Truth Consulting
September 15, 2020
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Citation

Feller and Tomasevic (2020a, September 15). The power of bad. ANA - ESOMAR. Retrieved July 15, 2026, from


https://ana.esomar.org/documents/the-power-of-bad-11591


Videos

The Power Playbook: 10 Principles to Influence Minds and Inspire Action

Master the science and art of influence in just 20 minutes with interactive, research-driven hacks you can use right away. You?ll discover 10 practical principles from behavioural science, market research, and communication psychology to make your...

Catalogue:
Authors: Grant Feller, Leanne Tomasevic
January 1, 1970
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Citation

Feller and Tomasevic (1970a, January 01). The Power Playbook: 10 Principles to Influence Minds and Inspire Action. ANA - ESOMAR. Retrieved July 15, 2026, from


https://ana.esomar.org/documents/the-power-playbook-10-principles-to-influence-minds-and-inspire-action