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Videos

Riding the Shockwaves

When we began our engagement with the British Army in 2020, many young people's reference point for what being in the Army might be like was a reality TV gameshow. In the UK, the contemporary image of the combat soldier in popular culture and the...

Catalogue: Congress 2023
Authors: Luke Perry, Luke Mantell
Company: Jigsaw Research
September 27, 2023
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Citation

Perry and Mantell (2023a, September 27). Riding the Shockwaves . ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/riding-the-shockwaves-12232


Videos

ChatGPT, What?s All the Fuss?

In just a few short months, access to revolutionary new Artificial Intelligence (AI) tools has fundamentally shifted the way that thousands of companies conduct business, and as a fundamentally technology-driven industry, market research is changing...

Catalogue: Congress 2023
Authors: Sandy Casey, Tim Brewer
September 27, 2023
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Citation

Casey and Brewer (2023a, September 27). ChatGPT, What?s All the Fuss?. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/chatgpt-what-s-all-the-fuss-12189


Videos

Power Up For Change!

Eco-anxiety is ?a chronic fear of environmental doom? (APA, 2017). It comes with ?feelings of loss, helplessness, frustration and guilt, as the sufferers feel they are unable to stop climate change?. Eco-anxiety has been on the rise for the past...

Catalogue: Congress 2023
Authors: Kelly McKnight, Adele James, Kimberley Howard, Emma Webster
Companies: , E.ON Next, Verve
September 27, 2023
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Citation

McKnight, James, Howard and Webster (2023a, September 27). Power Up For Change! . ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/power-up-for-change-12228


Videos

Can AI (Computer Vision) Help Us to Evaluate Creatives at Large Scale?

Can artificial intelligence/machine learning help us define what bad or good ads are in terms of driving business results? We demonstrate a hybrid methodology of computer vision and human encoding to conduct large-scale creative meta-analysis at a...

Catalogue: Congress 2023
Author: Minh Nguyen
Company: Google
September 27, 2023
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Citation

Nguyen, M. (2023a, September 27). Can AI (Computer Vision) Help Us to Evaluate Creatives at Large Scale?. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/can-ai-computer-vision-help-us-to-evaluate-creatives-at-large-scale-12170


Videos

Empathy and its Role in a VUCA Business World

What sometimes seems like turbulence and tumult can often be a symphony in the making. Like a duet between jazz musicians or the famed ?Jugalbandi? from Indian classical music, where a spontaneous coming together starts with uncertainty but...

Catalogue: Congress 2023
Authors: Adrian Terron, Anju Joseph, Kavita Mahto
Companies: Quantum Consumer Solutions, TATA Group
September 27, 2023
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Citation

Terron, Joseph and Mahto (2023a, September 27). Empathy and its Role in a VUCA Business World. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/empathy-and-its-role-in-a-vuca-business-world-12220


Videos
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Citation

Poynter and Bretcha (2023a, May 26). ESOMAR Town Hall Meeting May 2023. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/esomar-town-hall-meeting-may-2023


Videos

ESOMAR Extraordinary General Meeting PM session

Last week ESOMAR's Council informed members that it has invalidated the results of the recent elections for ESOMAR Council 2023-24. You can learn more about this here. It is now necessary to hold an Extraordinary General Meeting (EGM) to...

Catalogue: Webinars 2022
Authors: Kristin Luck, Pravin Shekar, Niels Schillewaert, Nikki Lavoie, Alain Mizrahi
Company: ESOMAR
December 27, 2022
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Citation

Luck, Shekar, Schillewaert, Lavoie and Mizrahi (2022a, December 27). ESOMAR Extraordinary General Meeting PM session. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/esomar-extraordinary-general-meeting---pm-session


Videos

ESOMAR Extraordinary General Meeting - AM session

Last week ESOMAR's Council informed members that it has invalidated the results of the recent elections for ESOMAR Council 2023-24. You can learn more about this here. It is now necessary to hold an Extraordinary General Meeting (EGM) to...

Catalogue: Webinars 2022
Authors: Kristin Luck, Niels Schillewaert, Pravin Shekar, Alain Mizrahi
Company: ESOMAR
December 27, 2022
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Citation

Luck, Schillewaert, Shekar and Mizrahi (2022a, December 27). ESOMAR Extraordinary General Meeting - AM session. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/esomar-extraordinary-general-meeting---am-session


Videos
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Citation

(2022a, December 03). YES pitches at Congress 2022. ANA - ESOMAR. Retrieved April 18, 2024, from


https://ana.esomar.org/documents/yes-pitches-at-congress-2022