Tag: "Consumerism"

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Research papers

Marketing research criticized by consumerism (German)

Catalogue: ESOMAR Congress 1974: The Challenges Facing Marketing Research
Date: September 1, 1974
Author: Guenther Müller-Heumann

Research papers

Marketing research criticized by consumerism

Catalogue: ESOMAR Congress 1974: The Challenges Facing Marketing Research
Date: September 1, 1974
Author: Guenther Müller-Heumann

Research papers

Consumerism and communications

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Date: September 1, 1973
Author: Mark R. C. Lovell

Research papers

Consumerism

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Company: Kantar
Date: September 1, 1973
Author: Elizabeth H. Nelson

Research papers

What consumerism means for market research

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Date: June 15, 1973
Author: Peter Menneer