Resources Library by ANA

Delight or defection

Catalogue: Automotive 2008

Company: Maritz Research

Date: March 3, 2008

Authors: Charles Kirk, Jorg Hohnery

Panel satisfaction index

Catalogue: Panel Research 2007

Company: Dialego AG

Date: October 28, 2007

Authors: Andera Gadeib, Laetitia Sassinot-Uny

Web mining

Catalogue: Leisure 2006

Date: October 8, 2006

Authors: Tom Anderson, Jesse Chen

The myth of service recovery

Catalogue: Leisure 2006

Date: October 8, 2006

Author: Rick Garlick

The importance of first contact

Catalogue: Leisure 2006

Company: Brand Keys, Inc.

Date: October 8, 2006

Author: Robert Passikoff

Improving the travel experience

Catalogue: Leisure 2006

Date: October 8, 2006

Authors: Carsten Friedrichsen, Daniel Ray, David Perroud

Playing the egg game

Catalogue: Congress 2006: Foresight

Company: EGG Research & Consultancy Ltd.

Date: September 17, 2006

Authors: Gary Schwartz, John Jennick

Customer for life

Catalogue: Automotive 2006

Company: GfK

Date: February 27, 2006

Authors: Adrian D. Wimbush, Johannes Fleck, Anarkali Check

The effectiveness of customer satisfaction measurements

Catalogue: Latin America 2005

Company: RDA Group, INC

Date: October 23, 2005

Authors: Jorge Cherbosque, Leopold Zuniga Hernandez, Angela Momney

Satisfied with your customer analysis methods?

Catalogue: Latin America 2005

Company: Dichter & Neira

Date: October 23, 2005

Authors: Leopoldo Neira, Steve Cohen

True loyalty

Catalogue: Congress 2005: Making A Difference

Date: September 21, 2005

Authors: Maarten Schellekens, Ton Otker, Reinier Heutink, Harm van Leeuwen

Revue Française du Marketing (Septembre 2005)

Catalogue: ADETEM: Revue Française du Marketing

Company: ADETEM

Date: September 1, 2005

Author: ADETEM