Tag: "Eastern Europe"

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Research papers

Leveraging Regional Trends

Catalogue: Future-Proofing and Foresight
Companies: InSites Consulting, Diageo
Date: April 14, 2022
Authors: Kjell Massen, Nikoletta Abrayni

Research papers

Beyond post-perestroika Russia and post-communism Eastern Europe

Catalogue: New Monograph Series Vol.8: International Marketing Research
Date: September 1, 1999
Authors: Rupert K. Tower, Peter Cooper

Research papers

Beyond post-perestroika Russia and post-communism Eastern Europe

Catalogue: CEE Conference 1995: Towards A Market Economy
Company: QRi Consulting Ltd.
Date: April 1, 1995
Authors: Rupert K. Tower, Peter Cooper

Research papers

The embryonic consumer

Catalogue: ESOMAR Congress 1991: Marketing In A New Europe
Date: June 15, 1991
Authors: Carla Millar, Christine Restall

Research papers

A practical guide to survey research in East Europe and The USSR

Catalogue: Conference 1991: International Marketing Research
Company: British Broadcasting Corporation (BBC)
Date: June 15, 1991
Author: David Ostry

Research papers

Using research in evaluating joint venture activity

Catalogue: ESOMAR Congress 1990: Using Research For Marketing In The 90's
Date: September 1, 1990
Authors: Janos Vecsenyi, Robert D. Hisrich, Andrew C. Gross

Research papers

Strategic vision of the new socialism development which joins the East with the West

Catalogue: ESOMAR Congress 1990: Using Research For Marketing In The 90's
Date: September 1, 1990
Authors: Zivorad Zlatkovic, Mile Jovic

Research papers

Searching for fast-food segments

Catalogue: ESOMAR Congress 1990: Using Research For Marketing In The 90's
Date: September 1, 1990
Authors: Janez Damjan, Blaz Vodopivec, Milena Stular

Research papers

INA's marketing restructuring strategy

Catalogue: ESOMAR Congress 1990: Using Research For Marketing In The 90's
Date: September 1, 1990
Authors: Igor Dekanic, Nenad Porges

Research papers

Extending the geographic scope of research to Eastern European shortage economies

Catalogue: ESOMAR Congress 1985: Broadening The Uses Of Research
Date: June 15, 1985
Authors: Jozsef Berács, Nicolas Papadopoulos

Research papers

Plans or markets: The future of socialist countries

Catalogue: ESOMAR Congress 1984: What We Have Learned From The Recession
Date: June 15, 1984
Author: Gábor Hoványi

Case studies

Parallel views regarding the case of an East-West industrial cooperation

Catalogue: ESOMAR Congress 1978: Value For Money In Market And Social Research
Date: September 1, 1978
Authors: P. S. Ellis, Gábor Hoványi