Tag: "Focus Groups"

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Videos

The consumer matrix: How to save the humans

Catalogue: Insights Festival 2020
Company: Bacardi
Date: September 17, 2020
Author: Gabriela McCoy

Videos

Focus group fails: How to save the humans (and the brands)

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Company: Bacardi
Date: June 18, 2020
Author: Gabriela McCoy

Videos

Visual focus: Better focus groups thanks to smartphones

Catalogue: Fusion 2019
Company: Motivaction International B.V.
Date: November 10, 2019
Authors: Margré Nijkamp, Roos Thijssen

Videos

Standing out from the crowd

Catalogue: Congress 2019: The Global Data & Insights Summit
Company: Viacom International Media Networks
Date: September 8, 2019
Author: Christian Kurz

Videos

Taking games seriously

Catalogue: Asia Pacific 2016: Get Connected!
Company: Deka Marketing Research
Date: June 15, 2016
Authors: Lee Ryan, Satish Pai, Monica Cravenetya

Videos

On-site scenario groups: From lab to life

Catalogue: Global Qualitative 2014: Research Renaissance
Company: IPSOS
Date: June 15, 2014
Authors: Klaus Berkensträter, Christine Schaper