Tag: "Listenership Behaviour"

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Research papers

Effectiveness of radio advertising

Catalogue: Seminar 1992: Media Research Meets The Future
Date: June 15, 1992
Author: François Laurent

Research papers

Attention for and appreciation of radio programmes

Catalogue: Seminar 1991: The Expansion of Broadcast Media
Date: June 15, 1991
Author: Wilma de Haas

Research papers

The validity of radio measurement

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Date: June 15, 1987
Authors: Jan van Lil, Leendert van Meerem

Research reports

Qualitative research into Radio Newcastle

Catalogue: CRAM/Peter Cooper Archive Collection
Date: April 23, 1973
Author: CRAM/Peter Cooper Archive