Tag: "Purchase Intent"

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Research papers

Passive measurement: Path to purchase

Catalogue: Asia Pacific 2020 - Insights Festival
Companies: Google, Nielsen
Date: November 2, 2020
Authors: Abhishek Saigal, Shilpa Surtani, Prithvi Raj, Zeeshan Adam, Avantika Agarwal, Harshita Bhatia

Research papers

It's time to talk

Catalogue: Insights Festival 2020
Companies: GSK, InSites Consulting
Date: September 15, 2020
Authors: Jeff Haselum, Litthya Burgin

Research papers

From glass half full to glass overflowing

Catalogue: Congress 2019: The Global Data & Insights Summit
Company: Microsoft
Date: September 8, 2019
Authors: Robert Graves, Bernard Brenner, Akaash Nanda

Research papers

In-store shopper analytics

Catalogue: Latin America 2019
Companies: L'Oréal, Neurometrics
Date: April 7, 2019
Authors: Mariana Monge, Bárbara Lecaros

Research papers

The artificial creativity project

Catalogue: Congress 2017: Visionary
Date: August 27, 2017
Authors: Frank Buckler, Graeme Newell

Research papers

Harnessing the power of voice

Catalogue: Asia Pacific 2017: Discoveries
Company: GfK
Date: May 9, 2017
Authors: Saurin Shah, Roland Leung, Geeta R. Lobo

Research papers

Clearing the path to action in superannuation

Catalogue: Congress 2016: #WOW
Date: June 15, 2016
Authors: Alison Poole, Stacie Haber

Research papers

Retail's next top model

Catalogue: Global Qualitative 2015: Creative! Collaborative! Cool!
Company: Happy Thinking People
Date: November 18, 2015
Authors: Lilli Mix, Janine Katzberg

Research papers

Path to purchase

Catalogue: Congress 2015: Revelations
Date: October 1, 2015
Author: Stephen P. Needel

Research papers

Police methods in the supermarket

Catalogue: Global Qualitative 2014: Research Renaissance
Company: Brandman Marketing Research & Consultancy
Date: November 18, 2014
Authors: Ruthie Brandman, Christiane Schmitz-Trebeljahr

Research papers

A 4-dimensional view of the digitally engaged consumer

Catalogue: Congress 2013: Think Big
Date: September 26, 2013
Authors: Maria Domoslawska, Heather Dougherty

Research papers

Understanding the customer with analytical CRM

Catalogue: Automotive Research Forum 2013: Driving Change, Driving Business
Date: May 24, 2013
Author: Tiger Lee Weihan