Tag: "Virtual Reality"
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Research papers
Impact of 3D objects in mobile market research
Catalogue: 3D Digital Dimensions 2012: (Online + Social Media + Mobile) Research
Date: November 6, 2012
Author: Navin Williams
Research papers
Virtual future: Real Life or fantasy
Catalogue: Congress 2012: Accelerating Excellence
Company: Vision Critical
Date: September 13, 2012
Authors: Andrew Reid, Matt Kleinschmit, Richard Rizzo
Research papers
Mobile= location= effect
Catalogue: Congress 2011: Impact
Date: September 18, 2011
Authors: Marnix van Gisbergen, Arief E. Hühn, Paul E. Ketelaar, Vassilis-Javed Khan, Koos Nuijten
Research papers
Synergistic co-creation
Catalogue: Asia Pacific 2010: Eyes on Asia
Date: April 20, 2010
Authors: Prakash Dadlani, Deepa Soman
Magazines
Revue Française du Marketing (Mai 2009)
Catalogue: ADETEM: Revue Française du Marketing
Company: ADETEM
Date: May 1, 2009
Author: ADETEM
Research papers
Realism in research
Catalogue: Congress 2008: Frontiers
Company: Decision Analyst, Inc.
Date: September 26, 2008
Authors: Michael Richarme, John V. Colias
Research papers
Second life
Catalogue: Congress 2007: Excellence
Company: Reperes
Date: September 19, 2007
Authors: François Abiven, Emilie Labidoire
Research papers
How to validate a new MR tool?
Catalogue: ESOMAR Conference 2005: Innovate!
Date: February 27, 2005
Authors: Haagen Saether-Larsen, Ingvar Tjostheim
Research papers
New ways to explore consumer point-of-purchase dynamics
Catalogue: ESOMAR Congress 2000: The Impact Of Networking
Date: September 1, 2000
Authors: Bernhard Treiber, Stephen P. Needel
Research papers
From identifying need states to testing in virtual reality
Catalogue: ESOMAR Congress 1998: The Power Of Knowledge
Date: September 1, 1998
Authors: Maureen Johnson, Paula Felice
Research papers
Extending our knowledge of consumers through virtual reality
Catalogue: Asia Pacific Conference 1996: Marketing In Asia
Date: November 1, 1996
Authors: Clive Wright, Stephen P. Needel
Research papers
