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Ferris and Charlebois (1999a, June 15). Assessing radio advertising effectiveness. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/assessing-radio-advertising-effectiveness
Willner and Mayr (1999a, June 15). Impact test on the Internet. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/impact-test-on-the-internet
De Sanctis and Collová (1999a, June 15). Internet as a marketing tool for operators and vendors in the telecommunication industry. ANA - ESOMAR. Retrieved June 25, 2024, from
Wild, C. (1999a, June 15). With and without help. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/with-and-without-help
Dierks and Wild (1998a, October 20). Benefits of radio advertising. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/benefits-of-radio-advertising
Briggs, R. (1998a, June 15). Measuring advertising on the web. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/measuring-advertising-on-the-web
Foley, T. (1998a, June 15). Advertising effectiveness, so now we know. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/advertising-effectiveness-so-now-we-know
Vincent and Vincent (1997a, June 15). Advertising in magazines. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/advertising-in-magazines
Cooke, B. (1997a, June 15). Advertising in magazines is different. ANA - ESOMAR. Retrieved June 25, 2024, from
https://ana.esomar.org/documents/advertising-in-magazines-is-different