Author: "Andreas Winkler

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Research papers

European consumers and environmental behaviour

Catalogue: Seminar 1991: The Growing Individualisation Of Consumer Lifestyles And Demand
Company: GfK
Date: June 15, 1991
Authors: Brian Voller, Andreas Winkler

Research papers

Consumer attitudes toward marketing activities

Catalogue: ESOMAR Congress 1974: The Challenges Facing Marketing Research
Company: GfK
Date: September 1, 1974
Author: Andreas Winkler

Research papers

The practical application of market segmentation

Catalogue: Seminar 1972: Segmentation And Typology
Company: GfK
Date: June 15, 1972
Authors: Andreas Winkler, D. E. Freitag

Research papers

Consumer typology based on probabilistic similarity measurement

Catalogue: Seminar 1968: Operational Research In Marketing
Date: November 1, 1968
Authors: Andreas Winkler, Klaus Ragnitz

Research papers

Is the image concept of critical importance in modern market research? (German)

Catalogue: ESOMAR/WAPOR Congress 1967
Date: August 1, 1967
Author: Andreas Winkler

Research papers

Is the image concept of critical importance in modern market research?

Catalogue: ESOMAR/WAPOR Congress 1967
Date: August 1, 1967
Author: Andreas Winkler