Author: "Brian C. Pymont

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Research papers

The application of micro-modelling to predicting total market mix potential

Catalogue: ESOMAR Congress 1987
Date: September 1, 1987
Authors: Rory P. Morgan, Brian C. Pymont, Julian R. Bond

Research papers

Trade research

Catalogue: Consumer Market Research Handbook
Date: August 1, 1986
Authors: Gill Welch, Brian C. Pymont

Research papers

The state of new product research in Europe

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Author: Brian C. Pymont

Research papers

Towards the elimination of risk from investment in new products

Catalogue: ESOMAR Congress 1976: Research That Works For Today's Marketing Problems
Date: September 1, 1976
Authors: D. Reay, Brian C. Pymont, Patrick G. M. Standen

Research papers

Manufacturer-retailer interface

Catalogue: Seminar 1975: Product Range Policy In Retailing And Co-operation With Manufacturers
Date: August 1, 1975
Authors: Richard A. Westwood, John Palmer, Brian C. Pymont

Research papers

The application of panel analysis to marketing activity

Catalogue: Seminar 1972: Panels
Date: June 15, 1972
Author: Brian C. Pymont

Research papers

The development and application of a new micro market testing technique

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Date: September 1, 1970
Author: Brian C. Pymont