Author: "John Parfitt

ANA has found 16 results for you, in 13 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Developments in youth tourism in recent decades and their impact on the youth hostel movement In Europe

Catalogue: Seminar 1991: Travel And Tourism Transition
Date: June 15, 1991
Authors: John Parfitt, Andrew Chinneck

Research papers

Developing a rounder tea

Catalogue: ESOMAR Congress 1990: Using Research For Marketing In The 90's
Date: September 1, 1990
Authors: Ian Prutton, John Parfitt, Adam Phillips

Research papers

Advertising effectiveness and marketing productivity where the market cannot afford too much electronic wizardry: The experience of creating and running a single source panel in India

Catalogue: ESOMAR Congress 1988
Date: September 1, 1988
Authors: Debi Prokash Basu, John Parfitt

Research papers

The central Adlab experience with single source data

Catalogue: Seminar 1987: Improving The Use Of Consumer Panels For Marketing Decisions
Date: June 15, 1987
Author: John Parfitt

Research papers

Panel research

Catalogue: Consumer Market Research Handbook
Date: August 1, 1986
Author: John Parfitt

Research papers

Summing up

Catalogue: Seminar 1982: The Effective Use Of Panels
Date: June 15, 1982
Author: John Parfitt

Research papers

Panels

Catalogue: Seminar 1982: The Effective Use Of Panels
Date: June 15, 1982
Authors: Heinrich Pemsel, John Parfitt

Research papers

Determining optimum pricing in closed universe prediction panels

Catalogue: Seminar 1982: The Effective Use Of Panels
Date: June 15, 1982
Author: John Parfitt

Research papers

Panel prediction techniques

Catalogue: ESOMAR Congress 1980: Taking Stock
Company: Acorn Marketing & Research Consultants
Date: September 1, 1980
Authors: John Parfitt, Reg Clay

Research papers

Tailor-made panels combining the advantages of ad-hoc survey and consumer panel methods

Catalogue: ESOMAR Congress 1975: Quality In Research
Date: August 1, 1975
Author: John Parfitt

Research papers

A general summary of the types of panels in use, their common characteristics and some of the technical considerations involved in their operation

Catalogue: Seminar 1972: Panels
Date: June 15, 1972
Author: John Parfitt

Research papers

The application of panel techniques to promotion measurement

Catalogue: Seminar 1971: Below-The-Line Activities
Date: June 15, 1971
Author: John Parfitt