Author: "Marsha E. Williams

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Research papers

Boy culture

Catalogue: Consumer Insights 2009: The Pragmatic Approach
Date: February 11, 2009
Author: Marsha E. Williams

Research papers

To have and have not

Catalogue: Qualitative 2007
Company: Viacom International Media Networks
Date: November 12, 2007
Authors: J. Alyson Bryant, Marsha E. Williams

Research papers

Insights vs findings

Catalogue: Consumer Insights 2007
Company: Viacom International Media Networks
Date: May 7, 2007
Author: Marsha E. Williams

Research papers

Kids, parents and the retail shopping dynamic

Catalogue: ESOMAR Retailing Industry Conference 2005
Company: Viacom International Media Networks
Date: April 19, 2005
Authors: Andrea Strauss, Maria Caraballo, Keisha Wright, Marsha E. Williams

Research papers

Developing points of view

Catalogue: Ethnic Marketing 2000
Company: Viacom International Media Networks
Date: July 1, 2000
Authors: Marsha E. Williams, Jeffrey Kaufman