Author: "Michelle Gansle

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Webinars

Members-only Summer Roundtable: Client-side Chat

Catalogue: Webinars 2021
Companies: ESOMAR, McDonald's Corporation, Microsoft, Mars Wrigley
Date: August 5, 2021
Authors: Reg Baker, Michelle Gansle, Barry Jennings, Nicole Umana

Videos

Brands Connect: The future of storytelling

Catalogue: Brands Connect Series
Companies: Mars Wrigley, ESPN
Date: November 18, 2020
Authors: Michelle Gansle, Renata Policicio

Videos

Brands Connect: The importance of peer networking and collaboration

Catalogue: Brands Connect Series
Companies: Mars Wrigley, Nissan Motor Co.
Date: November 4, 2020
Authors: Michelle Gansle, Raphael Meillat

Videos

Brands Connect: The changing role of the insights function and job description

Catalogue: Brands Connect Series
Companies: Mars Wrigley, The Coca-Cola Company
Date: October 28, 2020
Authors: Michelle Gansle, Begonia Fafian

Videos

From change management to change leadership

Catalogue: Insights Festival 2020
Company: Mars Wrigley
Date: September 16, 2020
Author: Michelle Gansle

Research papers

From change management to change leadership

Catalogue: Insights Festival 2020
Company: Mars Wrigley
Date: September 15, 2020
Author: Michelle Gansle

Videos

Insights integration: Q&A Session

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Date: June 11, 2020
Authors: Michelle Gansle, Greg Ambrose, Tara Murphy, Renata Policicio

Videos

Humanising the digital: Q&A Session

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Date: June 11, 2020
Authors: Michelle Gansle, Robin Beers, Maria Silvanskaya

Videos

Artificial Intelligence: Q&A Session

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Date: June 11, 2020
Authors: Michelle Gansle, Rajul Jain, Pavi Gupta

Videos

Dealing with disruption

Catalogue: ESOMAR TV: North America & Europe at Home
Date: April 30, 2020
Authors: Finn Raben, Michelle Gansle, Jon Puleston, Kristen Griffith

Videos

LITERALLY picking consumers' brains for better advertising effectiveness

Catalogue: ESOMAR Client Summit 2018- Autumn Edition
Date: December 12, 2018
Author: Michelle Gansle

Research papers

Evolving better concepts

Catalogue: Congress 2011: Impact
Company: Affinnova
Date: September 18, 2011
Authors: Kevin Karty, Erin Breland, Gemma Tyson, Michelle Gansle