Author: "Olwen H. Wolfe

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Research papers

The heart of the target

Catalogue: Ethnic Marketing 2000
Date: July 1, 2000
Authors: Thinus de Wet, Nick Millett, Olwen H. Wolfe

Research papers

Business and ubiquity

Catalogue: ESOMAR/ARF/JMA Conference 1997: Fit for the global future?
Date: June 15, 1997
Author: Olwen H. Wolfe

Research papers

International research and the need to better communicate across cultures

Catalogue: Seminar 1993: Marketing And International Research
Date: June 15, 1993
Author: Olwen H. Wolfe

Research papers

Two cultures meet and create a third

Catalogue: Seminar 1991: Fine Fragrances And Fragrances In Consumer Products
Date: June 15, 1991
Authors: Olwen H. Wolfe, Barbara Busch

Research papers

Multi-cultural strategic qualitative research

Catalogue: ESOMAR/ARF/JMA Conference 1990: America, Japan and EC '92
Date: June 15, 1990
Authors: Fulvio Steiner, Olwen H. Wolfe

Research papers

High-touch research applied to fine fragrance development: The Poison case history

Catalogue: Seminar 1989: Research For Flavours And Fragrances
Date: June 15, 1989
Author: Olwen H. Wolfe

Research papers

Beyond old and new

Catalogue: ESOMAR Congress 1988
Date: September 1, 1988
Author: Olwen H. Wolfe

Research papers

Strong brand personality and multi-country appeal

Catalogue: ESOMAR/JMA/ARF Conference 1988: Innovation In Marketing, Advertising And Research
Date: June 15, 1988
Author: Olwen H. Wolfe