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Research papers

Closing the Empathy Gap with LOreal's Global Connect Programme

LOreal has a history of putting consumers at the heart of its operations. The company actively observes, listens, follows, engages and creates based on consumer insights. This approach is ingrained in its DNA, driving purpose, innovation and business...

Catalogue: Congress 2024
Authors: Sandrine Morel, Delphine Vantomme
Companies: Human8, LOreal
January 1, 1970
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Citation

Morel and Vantomme (1970a, January 01). Closing the Empathy Gap with LOreal's Global Connect Programme. ANA - ESOMAR. Retrieved October 26, 2025, from


https://ana.esomar.org/documents/closing-the-empathy-gap-with-loreal-s-global-connect-programme


Research papers

Strategic and Cultural Foresight

The automotive industry is going through a major transformation. Electrification, rising competition from Chinese OEMs, shifting consumer models favouring access over ownership and the acceleration of autonomous technologies are reshaping the...

Catalogue: Congress 2026
Authors: Alain Klapisz, Nicolas Riou
Companies: Renault Group, Brain Value
January 1, 1970
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Citation

Klapisz and Riou (1970a, January 01). Strategic and Cultural Foresight. ANA - ESOMAR. Retrieved October 26, 2025, from


https://ana.esomar.org/documents/strategic-and-cultural-foresight


Videos

Insights on the Brink

Join Brett Townsend, author of Insights on the Brink, as he shares how to transform insights from a cost center into a true growth engine. Expect bold ideas, practical strategies, and a fresh look at the future of consumer-centric decision making.

Catalogue: Congress 2025
Author: Brett Townsend
Company: Quester
January 1, 1970
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Citation

Townsend, B. (1970a, January 01). Insights on the Brink . ANA - ESOMAR. Retrieved October 26, 2025, from


https://ana.esomar.org/documents/insights-on-the-brink-


Videos

The Power Playbook: 10 Principles to Influence Minds and Inspire Action

Master the science and art of influence in just 20 minutes with interactive, research-driven hacks you can use right away. You?ll discover 10 practical principles from behavioural science, market research, and communication psychology to make your...

Catalogue:
Authors: Grant Feller, Leanne Tomasevic
January 1, 1970
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Citation

Feller and Tomasevic (1970a, January 01). The Power Playbook: 10 Principles to Influence Minds and Inspire Action. ANA - ESOMAR. Retrieved October 26, 2025, from


https://ana.esomar.org/documents/the-power-playbook-10-principles-to-influence-minds-and-inspire-action

Catalogue:
Author:
January 1, 1970
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Citation

(1970a, January 01). . ANA - ESOMAR. Retrieved October 26, 2025, from


https://ana.esomar.org

Catalogue:
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January 1, 1970
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(1970a, January 01). . ANA - ESOMAR. Retrieved October 26, 2025, from


https://ana.esomar.org

Catalogue:
Author:
January 1, 1970
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(1970a, January 01). . ANA - ESOMAR. Retrieved October 26, 2025, from


https://ana.esomar.org

Catalogue:
Author:
January 1, 1970
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Citation

(1970a, January 01). . ANA - ESOMAR. Retrieved October 26, 2025, from


https://ana.esomar.org


Research papers

Reset and Reimagine

This paper represents a collaboration between Holland & Barrett, the UK?s leading health and wellness store; Prodege, a tech-enabled research and insights company; and Nexxt Intelligence | inca, a research technology provider specialising in...

Catalogue: Congress 2024
Authors: Heather O'Brien, Phil Sutcliffe, Ellie Ma
Companies: Nexxt Intelligence | inca, Prodege, Holland & Barrett
January 1, 1970
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Citation

O'Brien, Sutcliffe and Ma (1970a, January 01). Reset and Reimagine. ANA - ESOMAR. Retrieved October 26, 2025, from


https://ana.esomar.org/documents/reset-and-reimagine