Author: "Sandro Mesquita

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Research papers

Deployment and implementation of the Audience Measurement System (AMS) in Latin America

Catalogue: ESOMAR/ARF WAM Conference 2003: Television
Date: June 17, 2003
Authors: David Samson, Sandro Mesquita, Mark G. Welsh

Research papers

Subscriber loyalty measurement and management throughout Latin America

Catalogue: Latin America 1999: Marketing In Latin America In The 21st Century
Company: Burke, Inc.
Date: June 15, 1999
Authors: Cary J. Nadel, Sandro Mesquita