Resources Library by ANA

AI's role in survey quality

Love it or hate it (or something in between), AI is playing a part in every piece of the survey experience. As the industry focuses on improving data quality; how does the rise of AI play a role? And, how do we redefine what response integrity means...

Catalogue: Congress 2025

Authors: Jimmy Snyder, Oscar Carlsson

Companies: Milo Advisory, Cint

January 1, 1970

Congress 2022 welcome by ESOMAR CEO

Catalogue: Congress 2022: 75th Anniversary

Author:

Company: ESOMAR

January 1, 1970

Advertising for Good

According to the Australian Bureau of Statistics, people with disability make up 21.4% of the population, and it is growing (ABS, 2024). Globally, this number is estimated to be 1.3 billion people (WHO, 2022). Combined, people with disability have...

Catalogue: Congress 2026

Author: Georgia Phillips

January 1, 1970

An industry opportunity: AI is our superpower

Join Gonzalo Fuentes, CEO for EMEA at Kantar, to explore how embedded AI is already transforming the insights industry and what that means for the future of brand building. In this session, he will share fresh perspectives on how AI-driven...

Catalogue: Congress 2025

Author: Gonzalo Fuentes

Company: Kantar

January 1, 1970

Panel Discussion: Do We Actually Care about Data Quality?

Data quality isn?t just a technical checkbox, it?s the difference between insight and illusion. Poor data doesn?t just lead to bad decisions; it amplifies bias, erodes trust, and misrepresents reality. So is data quality a top purchase metric in our...

Catalogue: Congress 2025

Author:

Companies: Kantar, Prodege, Dynata, Cint, Procter & Gamble

January 1, 1970

Panoramic Listening

Catalogue: Congress 2025

Author: Juste Rudminaite

Company: Real Chemistry

January 1, 1970