Author: "Wendy Gordon

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Research papers

Insights

Catalogue: Consumer Insights 2007
Company: Acacia Avenue
Date: June 15, 2007
Authors: Wendy Gordon, Nitasha Kapoor

Research papers

Carry on round the 'U' bend

Catalogue: New Monograph Series Vol.4: Qualitative Research
Date: January 1, 1998
Authors: Wendy Gordon, Richard Pike

Research papers

A qualitative futurescape

Catalogue: New Monograph Series Vol.4: Qualitative Research
Date: January 1, 1998
Author: Wendy Gordon

Research papers

Taking a break from virtual reality

Catalogue: Seminar 1995: Facing Up To The Challenges In Retailing
Date: June 15, 1995
Author: Wendy Gordon

Research papers

Brands: The missing link

Catalogue: Seminar 1992: The Challenge Of Branding Today And In The Future?
Date: June 15, 1992
Authors: Wendy Gordon, Christine Restall

Research papers

How do press ads really work and how can we measure their performance more realistically

Catalogue: Seminar 1991: Publishing For An Optimal Product
Date: June 15, 1991
Authors: Wendy Gordon, Andrea Berlowitz

Research papers

The map is not the territory

Catalogue: Seminar 1990: Qualitative Research- How Are We Preparing For The Future?
Date: June 15, 1990
Author: Wendy Gordon