Catalogue: "ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends"

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Research papers

Your repertoire or mine?

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Date: June 15, 1998
Author: Heather Kennedy

Research papers

When every second counts

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Company: GfK
Date: June 15, 1998
Author: Lex van Meurs

Research papers

Viewer satisfaction in broadcasting services

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Company: Nielsen
Date: June 15, 1998
Authors: Vittorio Bossi, Domenico loppolo, Luca Ziglioli

Research papers

The toughest challenge

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Company: Nielsen
Date: June 15, 1998
Author: Rachel Mueller-Lust

Research papers

The sniffer concept and its possibilities in data collection

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Company: IBOPE Inteligencia
Date: June 15, 1998
Authors: Luiz Antonio Silveira Motta, Ana Lucia D' Imperio Lima

Research papers

The myth of king super Midas

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Date: June 15, 1998
Author: Erwin Ephron

Research papers

The Indian dilemma

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Date: June 15, 1998
Authors: Julie Petersen, Tanuka Roy

Research papers

The evolution of a Latin American audit process

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Company: Ernst and Young Services Pty Ltd
Date: June 15, 1998
Authors: George Ivie, Nick Terlizzi

Research papers

The brand choice and quantity model

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Company: Nielsen
Date: June 15, 1998
Author: Axel Tenbusch

Research papers

The Arbitron multi-media personal portable meter

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Company: Nielsen
Date: June 15, 1998
Author: Ronald S. Kolessar

Research papers

Television meters of the future

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Company: GfK
Date: June 15, 1998
Author: Leendert van Meerem

Research papers

Should Melrose place be relocated?

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Date: June 15, 1998
Author: Peter J. Danaher