Catalogue: "ESOMAR/ARF Seminar 1999: Radio On The World Stage"

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Research papers

With and without help

Catalogue: ESOMAR/ARF Seminar 1999: Radio On The World Stage
Date: June 15, 1999
Author: Christoph Wild

Research papers

Understanding the public radio listener and subscriber

Catalogue: ESOMAR/ARF Seminar 1999: Radio On The World Stage
Date: June 15, 1999
Authors: Michael Cohen, Sarah Peterson

Research papers

The sales drive of radio campaigns

Catalogue: ESOMAR/ARF Seminar 1999: Radio On The World Stage
Date: June 15, 1999
Author: Lars Gibbe

Research papers

The relationship between awareness tracking and media investments

Catalogue: ESOMAR/ARF Seminar 1999: Radio On The World Stage
Date: June 15, 1999
Author: Jarle O. Thalberg

Research papers

The Radiometer

Catalogue: ESOMAR/ARF Seminar 1999: Radio On The World Stage
Date: June 15, 1999
Author: Peter Menneer

Research papers

The power of radio and the cult of TV

Catalogue: ESOMAR/ARF Seminar 1999: Radio On The World Stage
Company: Nielsen
Date: June 15, 1999
Authors: Anumita Sharma, Mrinal Sarkar

Research papers

Taking PPM out of the lab and into the field

Catalogue: ESOMAR/ARF Seminar 1999: Radio On The World Stage
Company: Nielsen
Date: June 15, 1999
Authors: Robert H. Patchen, Ronald S. Kolessar

Research papers

Socioeconomic characteristics of the radio audience in the United States

Catalogue: ESOMAR/ARF Seminar 1999: Radio On The World Stage
Company: Nielsen
Date: June 15, 1999
Author: David Lapovsky

Research papers

Radio research for the 21st century

Catalogue: ESOMAR/ARF Seminar 1999: Radio On The World Stage
Company: British Broadcasting Corporation (BBC)
Date: June 15, 1999
Authors: Peter Jenkins, Lynne Robinson, Tony Twyman, Tony Wearn

Research papers

Radio listening in multimedia homes

Catalogue: ESOMAR/ARF Seminar 1999: Radio On The World Stage
Company: IPSOS
Date: June 15, 1999
Authors: Liz Landy, Richard Windle

Research papers

Proving radio works

Catalogue: ESOMAR/ARF Seminar 1999: Radio On The World Stage
Date: June 15, 1999
Authors: Jackie Squires, Andy Carter

Research papers

Mobility of listening and audience measurement in Finland

Catalogue: ESOMAR/ARF Seminar 1999: Radio On The World Stage
Date: June 15, 1999
Authors: Erja Ruohomaa, Juha Ourila