Catalogue: "ESOMAR Congress 1989"

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Research papers

Sweden

Catalogue: ESOMAR Congress 1989
Company: Burke, Inc.
Date: September 15, 1989
Authors: Bengt Sahlberg, Par Källeskog

Research papers

Some of the knowledge gained from 10 years experience of advertising monitoring in the building society market in Nordrhein-Westfalen

Catalogue: ESOMAR Congress 1989
Company: Infratest dimap Gesellschaft fur Trend- und Wahlforschung mbH
Date: September 15, 1989
Authors: Rolf Pfleiderer, Gunter Luke

Research papers

Marketing research mirror in corporate communication planning

Catalogue: ESOMAR Congress 1989
Date: September 15, 1989
Author: Nenad Porges

Research papers

Informativeness of product characteristics and their dimensional scaling

Catalogue: ESOMAR Congress 1989
Date: September 15, 1989
Author: Stefan Mynarski

Research papers

BRITAIN

Catalogue: ESOMAR Congress 1989
Date: September 15, 1989
Author: Charles Ilsley

Research papers

How to optimize a sales organisation in the financial area

Catalogue: ESOMAR Congress 1989
Date: September 3, 1989
Author: Gisela Stengel-Guettner

Research papers

What I expect from my research department

Catalogue: ESOMAR Congress 1989
Company: Unilever
Date: September 1, 1989
Author: J. Ben F. Morel

Research papers

Using market research to shape a national health programme for India

Catalogue: ESOMAR Congress 1989
Company: IMRB International
Date: September 1, 1989
Authors: Ramesh Thadani, Hema Viswanathan, Rajiv Inamdar

Research papers

Users' working party report on 1989 activities

Catalogue: ESOMAR Congress 1989
Date: September 1, 1989
Author: Kenneth J. Alman

Research papers

The third generation of qualitative research (French)

Catalogue: ESOMAR Congress 1989
Date: September 1, 1989
Author: Georges Guelfand

Research papers

The third generation of qualitative research

Catalogue: ESOMAR Congress 1989
Date: September 1, 1989
Author: Georges Guelfand

Research papers

The ten planets of advertising

Catalogue: ESOMAR Congress 1989
Date: September 1, 1989
Author: Jacques Seguela