Global Prices Study 2007 is the 7th benchmarking study ESOMAR has conducted since 1982 to help research providers and buyers execute market research projects. The latest edition reports on prices in 63 countries and includes analysis of changes over time. The fieldwork was conducted from 22 March to 10 June 2007 and a total of 592 research agencies participated in the study, providing sufficient data for the results of 63 countries to be reported, along with regions and sub-regions.
An overview of the cost of market research projects worldwide. This is the sixth study of this kind to be conducted. 2,263 research agencies were invited to participate. Of those, 522 completed the online questionnaire, which was hosted by NEBU BV from the Netherlands. All agencies were asked to quote for a number of different research projects and reveal their commercial tariffs. Annex 1 presents a detailed overview of the response.