Catalogue: "Seminar 1976: Beyond Vehicle Audiences"

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Research papers

Qualitative media research in practice

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Date: March 10, 1976
Author: Sikke Bakker

Research papers

Weighting reading frequency

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Company: Institut für Demoskopie Allensbach GmbH
Date: March 1, 1976
Author: Friedrich W. R. Tennstädt

Research papers

The usage of qualitative media research data in the practice of media planning

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Date: March 1, 1976
Author: Bonny G.J. Stoelinga

Research papers

The usage of qualitative media data

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Date: March 1, 1976
Author: Jean Michel Agostini

Research papers

Television

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Company: Burke, Inc.
Date: March 1, 1976
Author: Robert A. Schneider

Research papers

Some experiments in collecting and using qualitative data

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Company: Kantar
Date: March 1, 1976
Author: Jean-Louis Laborie

Research papers

Setting TV advertising in context

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Date: March 1, 1976
Author: Tony Twyman

Research papers

Reader magazine relationship and advertising effectiveness

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Date: March 1, 1976
Author: Dieter Müller-Veeh

Research papers

Qualitative media research in the market-place

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Date: March 1, 1976
Author: Brian Allt

Research papers

Perception of magazines

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Date: March 1, 1976
Authors: Yves Evrard, Jacques Obadia

Research papers

Media research beyond the gap

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Date: March 1, 1976
Authors: Douglas Richardson, Tom Corlett

Research papers

Images of press media

Catalogue: Seminar 1976: Beyond Vehicle Audiences
Date: March 1, 1976
Author: Klaus P. Landgrebe