Catalogue: "Seminar 1987: Micro And Macro Market Modelling"

ANA has found 21 results for you, in 409 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Using the bootstrapping technique for simplifying the analysis of conjoint measurement results

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Date: October 26, 1987
Authors: Etienne Bastin, Raynald Letarte, Jean Perrien

Research papers

The price audit

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Date: October 26, 1987
Authors: Lawrence Katz, H. André Leon

Research papers

The measurement of perception and motivation

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Date: October 26, 1987
Author: John Rice

Research papers

The ADTRAC model for advertising tracking

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Date: October 26, 1987
Authors: G. J. Hooley, N. Wilson, P. A. Wigodsky

Research papers

TESI

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Date: October 26, 1987
Author: Bernd Erichson

Research papers

Promotional pricing effects

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Date: October 26, 1987
Authors: Robert L. Day, Roger M. Heeler

Research papers

Pricing theatre seats

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Date: October 26, 1987
Author: Gabriele Morello

Research papers

Predicting market shares and competitive behaviour using samples of different markets

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Date: October 26, 1987
Authors: Karel Jan Alsem, Peter S.H. Leeflang, Jan C. Reuyl

Research papers

New product introduction based on pre-test market data

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Date: October 26, 1987
Authors: Ingo Böckenholt, Wolfgang Gaul

Research papers

Message power and marketing strategy simulations

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Date: October 26, 1987
Author: August P. Hess

Research papers

Generalising a pricing effect

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Date: October 26, 1987
Authors: Andrew S. C. Ehrenberg, Leonard R. England

Research papers

Forecasting the sales impact of new product improvement

Catalogue: Seminar 1987: Micro And Macro Market Modelling
Company: Burke, Inc.
Date: October 26, 1987
Authors: Lynn Y.S. Lin, Stephen Factor