Catalogue: "Seminar 1987: The Application Of Research To Broadcasting Decisions"

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Research papers

What happened in Norway when satellite television arrived

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Date: June 15, 1987
Authors: Sissel Lund, Asle Rolland

Research papers

What are we measuring and for whom?

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Date: June 15, 1987
Author: Herman Santy

Research papers

Viewers are people too

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Date: June 15, 1987
Author: Michael Svennevig

Research papers

TV measurement in a changing environment

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Date: June 15, 1987
Author: John Clemens

Research papers

The validity of radio measurement

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Date: June 15, 1987
Authors: Jan van Lil, Leendert van Meerem

Research papers

The role of broadcasting research in the development of the BBC’s daytime television service

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Company: British Broadcasting Corporation (BBC)
Date: June 15, 1987
Authors: Robin McCron, Roger Laughton, Karen Day, Julia Lamalson

Research papers

The need for an international television audience measurement

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Company: Mediametrie
Date: June 15, 1987
Author: Jacques Durand

Research papers

The market for audience research

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Company: British Broadcasting Corporation (BBC)
Date: June 15, 1987
Authors: François R. Delauzun, Colin M. Wilding

Research papers

The effectiveness of television advertising

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Date: June 15, 1987
Authors: Flemming Hansen, Lars Grønholdt

Research papers

The Dutch public broadcasting services in a multi-channel landscape

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Date: June 15, 1987
Author: Wim Bekkers

Research papers

The contribution of market research to the programme planning of an independent local radio station

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Date: June 15, 1987
Authors: Keith Skues, Kay Brandon

Research papers

Television usage in a multi-channel environment

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Date: June 15, 1987
Authors: Tony Dent, Nicholas Winkfield, Sian Lloyd