Company: MasterCard

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Research papers

Research without borders

Catalogue: Congress 2012: Accelerating Excellence
Companies: MasterCard, Chrysalis Partners
Date: September 13, 2012
Authors: C. Frederic John, Liz Moore, Anna Mariano

Research papers

Mastercard- Master insights

Catalogue: Latin America 2012: Uncovering Opportunities
Company: MasterCard
Date: May 3, 2012
Author: Ricardo J. Alvarez

Research papers

From the Iliad to Odyssey

Catalogue: Congress 2010: The Changing Face Of Market Research
Company: MasterCard
Date: September 15, 2010
Author: C. Frederic John

Research papers

Mastering insights that pay

Catalogue: Consumer Insights 2009: The Pragmatic Approach
Companies: MasterCard, Kantar
Date: February 11, 2009
Authors: Sonali Desai, Julian R. Bond, Sam Davis, Tim O’Brien, Koen De Vos, Tony Costella

Research papers

Up to speed

Catalogue: Asia Pacific 2005
Companies: MasterCard, Moskowitz Jacobs Inc.
Date: March 13, 2005
Authors: Howard R. Moskowitz, Alex Gofman, Zhenyu Ma, Jonathan Marcus

Research papers

Co-branding opportunities

Catalogue: ESOMAR Conference on Financial Services 2005
Companies: MasterCard, Moskowitz Jacobs Inc.
Date: February 1, 2005
Author: Howard R. Moskowitz

Research papers

Understanding and optimizing communications and the 'look'

Catalogue: Asia Pacific 2004
Companies: MasterCard, Moskowitz Jacobs Inc.
Date: March 28, 2004
Authors: Barbara Itty, Howard R. Moskowitz, Alex Gofman, Madhu Manchaiah, Jonathan Marcus

Research papers

The abandonment of quality and value

Catalogue: ESOMAR Global Cross-Industry Forum 2003
Company: MasterCard
Date: January 1, 2000
Author: C. Frederic John