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Sheppard, A. (1981a, September 01). Environmental information in healthcare marketing. ANA - ESOMAR. Retrieved September 22, 2024, from
https://ana.esomar.org/documents/environmental-information-in-healthcare-marketing
Sheppard, A. (1979a, February 01). Product innovation. ANA - ESOMAR. Retrieved September 22, 2024, from
https://ana.esomar.org/documents/product-innovation