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Jenkins and Kendall (1969a, June 15). Formulating quantified objectives and evaluating progress without profit or sales data. ANA - ESOMAR. Retrieved August 01, 2024, from
Ceglia, S. (1968a, June 15). Data collecting systems for a consumer panel in the field of semi-durable goods. ANA - ESOMAR. Retrieved August 01, 2024, from