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Schroder and Beckmann (2004a, October 10). Means-end chains analysis online. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/means-end-chains-analysis-online
Arnaa, Randrup, Beckmann and Hansen (1998a, October 20). Profiling media users. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/profiling-media-users