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Wing, Markowitz, Balbuena Robles and Crowe (2014a, September 10). Nature VS. nurture: Can you change your innovation's destiny?. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/nature-vs-nurture-can-you-change-your-innovation-s-destiny--8349
Wing, Crook and Brahma (2007a, March 12). Consumers at the heart of innovation . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/consumers-at-the-heart-of-innovation-