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Research papers

Conditions under which the Belson Agostini and the NCK segmentation methods lead to the same decision

Readers familiar with the Belson segmentation technique will note some points of similarity: Dr. Belson's method dichotomises the group at the point where the unweighted absolute difference is maximum, while we think that a weighted difference is...

Catalogue: Seminar 1972: Segmentation And Typology
Author: J. Perez-Seoane
June 15, 1972
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Citation

Perez-Seoane, J. (1972a, June 15). Conditions under which the Belson Agostini and the NCK segmentation methods lead to the same decision. ANA - ESOMAR. Retrieved May 27, 2024, from


https://ana.esomar.org/documents/conditions-under-which-the-belson-agostini-and-the-nck-segmentation-methods-lead-to-the-same-decision