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Mattlin, Philport and Walsh (2007a, June 03). More than just a survey. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/more-than-just-a-survey
Mattlin, J. (2002a, June 13). Electronic measurement of magazine reading. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/electronic-measurement-of-magazine-reading