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de Chernatony and Dall'Olmo Riley (1996a, June 15). The gap. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-gap
de Chernatony and Took (1994a, June 15). Team based brand building. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/team-based-brand-building
de Chernatony and Knox (1989a, June 15). Using the extend Fishbein model to develop a marketing strategy in the mineral water market. ANA - ESOMAR. Retrieved September 26, 2024, from