You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Authors containing Lorna Walters.
ANA has found 1 results for you, in 118 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Branding passport

It has been widely reported that multinational companies are spending a significant proportion of their marketing budgets in growing economies.Unfortunately, they are not always winning the battle against their marketing-savvy local rivals.Using...

Catalogue: Brandmatters 2006
Author: Lorna Walters
February 8, 2006
×

Citation

Walters, L. (2006a, February 08). Branding passport. ANA - ESOMAR. Retrieved May 26, 2024, from


https://ana.esomar.org/documents/branding-passport