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Research papers

Gambling

The consumer satisfaction study aimed at providing the customer, Casinos Austria, with practical hints concerning necessary, or desirable, improvements. Unlike concrete products or precise services, the "casino experience" is affected by a variety of...

Catalogue: Seminar 1993: The Ideal Product, The Ideal Costumer, The Ideal Company?
Authors: Mario Pregesbauer, Rudolf Bretschneider
Company: GfK
June 15, 1993
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Citation

Pregesbauer and Bretschneider (1993a, June 15). Gambling. ANA - ESOMAR. Retrieved June 14, 2024, from


https://ana.esomar.org/documents/gambling