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Garratt, Alcaraz and Cohen (2011a, September 18). From brilliant to actionable. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/from-brilliant-to-actionable
Neira and Cohen (2005a, October 23). Satisfied with your customer analysis methods?. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/satisfied-with-your-customer-analysis-methods-
Stoev and Cohen (2003a, September 14). Developing an optimal product line using consumer preferences and cost data. ANA - ESOMAR. Retrieved September 26, 2024, from
Neira and Cohen (2003a, May 04). Measuring preference for product benefits across countries . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/measuring-preference-for-product-benefits-across-countries-
Cohen and Markowitz (2002a, September 22). Renewing market segmentation . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/renewing-market-segmentation-