You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Authors containing Paul Markowitz.
ANA has found 1 results for you, in 88 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Renewing market segmentation

The intent of this paper is to present researchers with an innovative use of state-of-the-art tools to solve problems that are too often glossed-over. The usual and standard tools and methods of benefit segmentation as practiced by most researchers...

Catalogue: ESOMAR Congress 2002: Consolidation Or Renewal?
Authors: Steve Cohen, Paul Markowitz
September 22, 2002
×

Citation

Cohen and Markowitz (2002a, September 22). Renewing market segmentation . ANA - ESOMAR. Retrieved June 09, 2024, from


https://ana.esomar.org/documents/renewing-market-segmentation-