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Research papers

A-Ha

The ideas outlined in this paper will seek to improve the profitability, profile and value of market research agencies across Asia.The paper shows how the creation and management of online communities can move market research from being a cost centre...

Catalogue: Asia Pacific 2009: Competing On A World Stage
Author: Peter Harris
Company: Colmar Brunton
April 7, 2009
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Citation

Harris, P. (2009a, April 07). A-Ha. ANA - ESOMAR. Retrieved June 29, 2024, from


https://ana.esomar.org/documents/a-ha